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Who is the most sober generation? Gen Z

A recent study in the UK found that Gen Zers are more sober than any other generation

By Madison Selcho - Sept 23, 2022

Alcohol has long been associated with social events, a way to make friends and a way to take the edge off of life’s many demands, especially in Western culture, but Gen Z is not buying that message anymore.

A shocking new study found that Gen Z is more sober, and they are more sober-curious compared to other generations, according to a U.K. study.


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